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Social media campaign

During the last 8 weeks Twitter has been a wonderful tool for research as well as advocacy of issues involved in this particular WR 39C class. Twitter has proved fruitful for research, and I have found multiple sources on Twitter regarding various animals and the problems they face. Twitter being a social media platform has added benefits such as the ability to to tweet and share information with thousands of other users around the world. Twitter can be used to share valuable information with the world with a click of a button, and hence it empowers an individual to voice his concern and make his voice heard by the world. Below are some of my best tweets through the last 8 weeks. The link my SMC is  https://docs.google.com/document/d/1_Q6NUxRic__ZsTfzYDzF5_BZm3dVAt5KKU4S4dTplbs/edit

This tweet is one of my best tweets so far this quarter. This thread talks about the endangerment of lions, and how the mighty beasts who roamed the wilderness all over the world have been confined to less than 20% of their historic range. I came across this article and these statistics way before I actually tweeted this, and this was one of the major reasons I chose lions as my topic for the class. I had usually heard about tigers being critically endangered but lions, I thought, were flourishing. It was later on when I actually realized that lions suffered such a huge population  decline, and that they were still not protected from trophy hunting or trade. 

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organizations

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PETA is one of the organizations I chose for my Social Media Campaign. PETA is the largest animal rights organization in the world, and it not only spreads awareness about animal, but also helps rescue and  rehabilitate them. PETA is known worldwide for its immense contribution to animal welfare. PETA also promotes vegan food and recipes to help save animals from slaughter. Though PETA is not focussed on lions, but it has raised its concern over the trophy hunting and bone trade of lions.

Problems

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One of the major threat to the lion population is that lions are a CITES Appendix II animal. This makes trophy hunting or bone trade of lions legal. This tweet lays light on the sad truth of lions, how people who happen to have enough money can go to Africa and hunt down a lion, and then boast about it to their peers. It is sad how humans treat lions or any other animal for that sake

Solutions

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The lions are the only big cats on CITES Appendix II, and as long as the situation doesn't change, the lion population is under the threat of trophy hunting. The solution to this is to move lions up to CITES Appendix I, to ensure no one can kill them for their parts or for the thrill. This tweet focuses on how lions once ruled but are now threatened, and that they need to be moved up to CITES Appendix I.

Infographic

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